How to Hire a Good Freelance Blogger
Blog posts, articles, and random acquaintances are all telling you how much you need to be blogging for your small business. That sounds nice and all, but who has time to write regular blog posts? And...
View ArticleContent Marketing in 2014: Predictions and Plans
In the internet age, everything seems to move fast, and marketing is no exception. Even just the term “content marketing,” which has taken over to describe and shape a certain segment of the marketing...
View ArticleSometimes Good Ideas Just Need a Little Boost: On WDS 2014
At the professional conferences I’ve attended, there’s often a sense that everyone’s leaving with a few key ideas written down, tweeted, and held onto for inspiration coming home. At the World...
View ArticleWhy It’s Time to Re-Consider How You Think About Competition
Austin is a city full of freelancers in general, and freelance copywriters in particular. In this town, meeting other people who do what I do is common. From a competitive perspective, that makes it...
View ArticleNavigating the Tricky World of Hired Guest Posting
When you’re a freelance copywriter, one way to keep up with the content trends of the day is to simply pay attention to the leads that come through your inbox. Last year the vast majority of my leads...
View ArticleShould My Content Writer Be a Subject Specialist?
Anyone that thought content marketing was a fad a few years ago is scrambling to catch up now. Businesses working to ramp up their content marketing efforts will inevitably need to hire someone for...
View ArticleHow to Write When You Don’t Have the Energy
Unfortunately, this is a personal subject for me. For the past three years, I’ve dealt with a thyroid-related issue that causes me frequent fatigue (less so now that I have the right meds). On top of...
View Article10 Tips to Find a Freelance Blog Writer Who’s a Good Fit
You know that content marketing is worth it. But boy do you find it hard to keep up with the constant, ongoing need to produce new content. And good content at that. You’re not alone. In a survey of...
View ArticleFreelance Writer Rates: What’s Normal?
Every freelance writer faces the question at some point. And every person that plans to hire a freelance writer wonders the same thing. What’s a reasonable rate to pay for freelance writing services?...
View ArticleImposter Syndrome: What it Is and Tips to Overcome It
You see a job ad that sounds perfect. It’s exactly the kind of job you’ve been wanting. But then you scroll down to the list of required qualifications. It’s long. It’s intimidating. You’re starting to...
View ArticleThe Crucial Content Writing Step You May Be Skipping
U.S. culture (and many others) valorize hard work. We grow up steeped in the messaging that success is correlated to how hard you’re willing to work, and that developing a skill requires relentless...
View ArticleAffordable Excellence: How to Hire Top Freelance Writers at Lower Rates
Every time you log into LinkedIn, you face bad news. Another marketer in your network got laid off. Those lucky enough to survive layoffs are facing budget cuts and struggling to do more with less....
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